For a small business targeting a local area, a blog can be an effective tool. You do not need to work on it like many other blogs to have it drive clients to you.

A guide to some blog posts about the real estate market in Houston.

Documenting my efforts of creating and marketing a real estate destination site for Houston to benefit my home inspection business.

SEC failures lead to the financial crisis; Congress may come to a resolution if conservative Republicans can be placated; and HUD acts to help communities deal with rising foreclosures.

Sharing some financial advice blogs in the hope to help homeowners.

RE professionals should consider creating their own alternative search engine to be ahead of the curve, and to create a community hub on the net for their own area.

Finding that Firefox does not list related links for my site, I decided to create my own list of home inspection blogs for those wanting to see what else is being written.

Adding a forum helps create a new dimension to my blog site, and I found that bbpress offers the best solution for the average user.

These are the steps I take each month to improve traffic to my website, so a website tune up if you will. Partly focusing on keywords/phrases, while also looking at navigation. The method also improves retention (time spent on the site).

A home inspector looks at geotargeting a specific zip code, basing this tactic on his discoveries when examining statisitcs from his blog site to his static site.

Search is the medium we use for interacting with the web, and more sites are offeing search specific to one topic. Could Yahoo’s BOSS help a new search site take on established sites?

Creating a useful blog for your business sometimes means going beyond the immediate boundaries of your business to create a “third place” on the internet for your market. Affiliate programs can help with this goal.

After finding a marketing study detailing the positions for brokerages on the internt, I am thinking about if it might be better for your marketing to go through an alt search engine.

Going through what I am doing with my blog, and why I am doing it. I look at aspects of my advertising on the internet and other basic SEO strategies.

A post describing my first steps in my SEO effort for this site. By using Google Alerts and Technorati, as well as media blogs, I can connect with visitors.

A post describing whether you should be choosing a static site or blog for your business, and the image created by disabling your comments section.

How to use an FTP Client to upload files to your website.

An overview of what you might find when looking for a home inspector in Houston.

Considering the design of a business card, and how it can be used to better your business.

Everyone is looking for a free ride, here is what I found.