What does a home inspector have to do with home staging? For most inspectors nothing, but I started out doing home staging before I became an inspector, and I find that the inspector training has helped me with this task. Do you need a professional home stager? You do not need one, since most of it is common sense, but a home staging professional can be a benefit for those who do not have the time to do it themselves. What is the benefit of home staging? Staged homes frequently sell faster and for, or close, to asking price. Home staging is an affordable way to give your home a new look without a major remodeling.
Home staging has been a growing business in the last few years. Sometimes realtors make suggestions to their clients, sometimes home owners stage their own homes, and sometimes an outsider is brought in. The basic idea is simple enough: keep your home clean, simple, and organized. Clean does not mean cleaning in this case. Cleaning should be done before you stage your home. Cleanmeans uncluttered. Simple means not extravagant. Lastly, organized means that the normal objects of our lives will be in a designated place.
There have been articles about home staging which have failed to mention the first thing a prospective buyer sees: the front of your home. I do not hear the phrase “curb appeal” much from people involved in this job. However, first impressions are lasting. Keep the lawn mowed and edged; this is especially important when you are not living there. Trees and bushes should be pruned, and garden beds weeded. Flowers are nice, but not as important as you might think. Keep the walkway clear. No one wants to maneuver an obstacle path to the front door. A new coat of paint goes a long way, even if your house does not need it right now. Garden ornaments can be fine, but it would be better to limit or remove them. New house numbers are great eye catchers, and they help buyers find your home. Fresh paint or stain on the front door is appealing. A red door is considered to bring good fortune in China, while it means the home has been paid off in the west. New entry door hardware leaves a great impression.
The entry is the next stop. If you have a rug in the entry hall, place adhesive under it to prevent it from moving about. Rugs can look messy when askew, and you do not want to have some one slip on them. Do not place a lot of items here, like a coat rack, table, grandfather clock, and umbrella stand. One of these items is fine; the best would be a table with a mirror. Do not leave the mail on the table. It is best to have some type of box for your mail.
Moving into the house, let less is more be your credo. The buyer needs to see themselves living in your home. Basic furniture arrangements which go together are perfect. Matching lamps, slip covers with complimentary fabric, and chairs that match are important visually. Some family photos work well, but too many cause the buyer not to visualize themselves in the home. Create a designer look by pulling chairs, tables, and sofas away from the wall. Toys from children or pets, magazines, newspapers, books, and other items of our daily life should be tucked away to be out of sight. Pet bowls fit into this category too. Use green plants to create an inviting feel. Never use silk flowers or fake plants, because no matter how nice they are, these items never come across as inviting as real ones. Wood blinds are far better than layered window treatments. Closets should look organized, where the back can be seen.
Kitchen and bathroom remodels typically have a great return on investment, but they are not always necessary. The kitchen counter should be cleared of utensils and equipment. A coffee maker is fine. Dish towels and cleaning supplies should be removed. Windowsills need to be kept cleared. New cabinets are not always important, but new hardware can make all the cabinets look new. Inside the cabinets, keep plates and supplies neat and organized. Clear containers make the cabinets appealing, since you can see the back. Fresh fruit on a kitchen counter, or a potpourri basket in the bathroom, leaves a good impression. Bathrooms benefit from new shower curtains. Remove throw rugs from the kitchen, and place adhesive under rugs in the bathroom. Matching towels are important in the bathroom. Nothing should be on the refrigerator.
Bedrooms should also be free from clutter (no clothes hanging on that butler). The bed skirt, bedspread, and pillow covers should match for a well designed look. King size beds make the room look small, so you should consider queen size or twins. Also, clear out the items under the bed, since people will check there. Sufficient natural light is a selling point in bedrooms, and low wattage bulbs throughout the house should be removed. Do not leave much on top of your dresser.
If you do not have a home office, you should consider creating a space to look like one. Many people need to have a work area at home, even if it is just for bill paying. An empty bedroom or a large closet will work as an office space, or an unused corner will suffice. Treat your backyard as you would your front yard.
The look of your walls can leave a lasting impression. The look of a wall can be easily changed by the buyer, but the seller should consider it first. Buyers might not like your choices. When my wife and I were looking at homes, we saw a home with a great layout, but my wife took a dislike to the bedrooms. The owner had used fabric with stuffing behind it as a wall covering. It was nice, but my tastes may not be your tastes. Wall papers should be removed. You should not use faux finishes either. Do not paint laminate, because the paint can easily come off. Bold colors do not appeal to everyone. My brother painted his walls white after moving in to his home. The previous owner had used colors like red and deep brown, which happen to colors in my home. My brother informed me that I might like those colors, but he does not. A shade of white or beige works well. Use the eggshell style of paint on the walls, with semi-gloss on the trim for the best results. I have to say that I do like semi-gloss on the walls since it can be easier to clean, so I use gloss for my trim, but again, this is not to everyone’s liking. Do not paint switch and receptacle covers, since it appears sloppy. Take the
time to tape off and cover the floor and furniture in areas to be painted. Painting the ceiling a lighter hue makes rooms fell bigger. Adjoining rooms should be painted the same color or a different hue of the same color for a designed look.
Let us not forget the carpets. Carpets should be a neutral color like beige. If your carpets cannot be cleaned to remove all spots, you should replace them. If your floor covering is not carpet, make sure it is in good condition. There should be no broken, peeling, or chipped pieces. Wood floor may need to be refinished. An engineered wood floor can be refinished once or twice, while solid wood flooring can be refinished more often.
The overall theme to these statements is that your likes will not be the buyers likes. Your house has to be seen as a place where anyone will want to live. To help you with staging your home, you should pick up the latest home decorating magazines to see what is in style. Catalogs of items for the home are helpful here, since the products are displayed in a designer setting. Maybe a furniture showroom can give you ideas. I would not buy new furniture, but I would try to make my furniture appealing. Cleaning the upholstery can help. Polishing the wood is great. However, if you have different pieces that you may have received from different relatives, or that you bought over the years, I would try to unify them with slipcovers. Reupholstering can be too expensive, but slipcovers are easy to make and clean. If all else fails, simply store the furniture away somewhere off property. Items that we have collected on trips or gotten as gifts can collect dust and crowd the spaces of our house, so they should be stored. An often overlooked space is the garage. Many people no longer put their cars in the garage, since we keep so many other things in there. Install a storage system which keeps the items neat and organized, so a car(s) can be parked.
If you are keeping a lot in your garage, I would suggest finding somewhere else to store it. The buyer could want the space for a different use, so they need to be able to envision that use for themselves.
Your realtor can be a good source of opinions on how to stage your home. A realtor will know what buyers are looking for, and what might be in fashion. Friends who can be objective are a great help. However if you find the task time consuming, a professional home stager may be to your benefit.